Check out this video. I love the style and tone of it. Very cool effects with the page cutouts....
The site goes live in October, but a million people will be able to start early, whatever that means. On July 31st (Harry's birthday), everyone can register and take part in an online competition to gain early entry.
Any guesses to what Pottermore is going to be like? Anybody have any plans for July 31st?
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